Hispanic Voter Support for Trump Suffers Dramatic Slide as 2026 Midterms Loom
Hispanic individuals who supported for Trump in 2024 have turned against him in recent months. Recent AP-NORC research shows 25% of Hispanics back Trump. His second term began with 44% in January. 73% of Hispanics think the country is doing poorly, up from 63% in March.
In 2024, Hispanic votes were crucial. Trump’s success with younger Latino voters and Hispanic men helped him win crucial states and return to the White House, according to experts. Polls indicate less support than projected.
Unhappy economic times may have caused the slowness. AP-NORC reports 27% adult Hispanic support for Trump. Down from March’s 41%. Spanish-speaking people worry about rising prices, housing costs, and immigration crackdowns.
Latino Republicans are losing support. Trump has 66% Hispanic Republican support, according to study. It’s below September 2024’s 83%.
Hispanic voting drop worries GOP. Democrats find few new supporters. Another research revealed young and Hispanic Trump voters quitting the campaign but not switching to Democrats. Many are indifferent to the two big parties.
Less Hispanic Trump support is a warning and potential for 2026 midterms. Thus, the GOP’s 2024 winning group may be weaker than expected. Democratic anger is hard to turn into votes. Immigration, housing, and economic security concern Hispanics. Both sides must address these challenges to earn support.
Poor favorability won’t hurt Trump’s support, analysts say. Most support him. Hispanics have diverse backgrounds, ambitions, and opinions. How will both sides react to this shift? Reaching out and making fresh policy arguments will Republicans win or lose support? Democrats provide Hispanic people with meaningful answers or remain politically lost?
Hispanic votes count again in 2026 midterms. Trump support has altered, so campaigns may target this critical group differently.
Sources
Associated Press-NORC Center survey October 2025
AP-NORC earlier polling March/January 2025
Analysis of Latino voter trends and Republican/Democratic outreach
